Thursday, August 12, 2010

The Top 25 Network Marketing Companies

Top 25 Network Marketing Companies? Well, it really depends on how you define "The Top 25..." As you might imagine, the truth can be a bit subjective. For example...

The best-selling car in the World is the Toyota Corolla. Apparently it's a great car, and yet at the same time is probably not the car of your dreams. Which begs the question, "Does an MLM company deserve a higher ranking simply because more people are involved?" It's a fair question. Here's what we know for sure: Popularity is definitely one of the best ways to determine what's going on in the marketplace. It plays a part in the movies we see, the music we download, and sometimes even where we invest our money.

So is "The Top 25..." just an online popularity contest? Not exactly. To make a fair assessment we gave consideration to things that really don't matter; for instance, 24 of the 25 companies are members of the DSA. And to things that really do matter; like Time In Business!

In short, we wanted you to know the exact criteria we used in order to select, and then to rank, "The Top 25..." You may agree with our findings, or you may not; we welcome your thoughts and opinions either way. Here's the Nexera Five-Factor Formula we used to make our selections:

1) The company must be a self-described Network Marketing, Multi Level, or MLM company.
2) The company must be in business for at least 10 years as of January 1, 2010.*
3) The company must have a Google Page Rank - GPR. A scale of 1 to 10 with 10 being best.
4) The company must have an Alexa Rank - AR. Here the smaller the number the better.
5) The company must show up in Google Trends - GT. All Regions. Last 12 months.**

The five factors above are taken into account at the end of each quarter, and then a ranking decision is made. As of June 30, 2010, The Top 25 Network Marketing Companies are:

Company

Time In Business

GPR - AR - GT

1. Amway

1959 - 51 Years

6 - 8,827 - 1.88

2. Herbalife

1980 - 30 Years

6 - 28,745 - 2.10

3. ACN

1993 - 17 Years

6 - 25,913 - 1.12

4. USANA

1992 - 18 Years

5 - 14,192 - 0.44

5. Pre-Paid Legal

1972 - 38 Years

5 - 15,181 - 0.04

6. Nu Skin

1984 - 26 Years

5 - 21,184 - 0.18

7. Forever Living

1978 - 32 Years

5 - 39,035 - 0.38

8. Arbonne +see footnote

1980 - 30 Years

5 - 45,151 - 0.68

9. 4Life

1998 - 12 Years

5 - 66,884 - 0.12

10. Shaklee

1957 - 53 Years

5 - 86,528 - 0.21

11. Advocare

1993 - 17 Years

5 - 111,544 - 0.11

12. Sunrider

1982 - 28 Years

5 - 174,567 - 0.10

13. AmeriPlan

1992 - 18 Years

4 - 43,066 - 0.12

14. Nikken

1975 - 35 Years

4 - 69,578 - 0.30

15. Nature's Sunshine

1972 - 38 Years

4 - 51,775 - 0.01

16. Freelife

1995 - 15 Years

4 - 61,325 - 0.03

17. Tahitian Noni

1997 - 13 Years

4 - 68,887 - 0.15

18. Reliv

1988 - 22 Years

4 - 144,541 - 0.10

19. Amazon Herb Company

1990 - 20 Years

4 - 161,757 - 0.01

20. Oxyfresh

1983 - 27 Years

4 - 186,543 - 0.01

21. Team National

1997 - 13 Years

3 - 93,588 - 1.10

22. Neways

1994 - 16 Years

3 - 105,702 - 0.17

23. GNLD

1958 - 52 Years

3 - 121,571 - 0.07

24. Univera

1992 - 18 Years

4 - 259,655 - 0.04

25. New Vision

1995 - 15 Years

3 - 380,925 - 0.51


*Why 10 years? Because that amount of time really seems to matter. For example, according to research, since 1957 thousands of different MLM, Multi Level, or Network Marketing companies have opened their doors; and to date only 50 MLM companies have found a way to celebrate their 10th anniversary and still remain in business today. Now, to be completely fair, we should also point out that each and every company on our list was at one time a start-up company too.

**For purposes of comparing Internet search term interest using Google Trends (GT), all 25 companies were compared to the term, MLM. A score of 1.00 would indicate the same level of Internet search interest; anything above 1.00 more interest, anything below 1.00 less interest.

+According to an online post by Chapter11Library.com: Natural Products Group, LLC, the holding company for Levlad, LLC and Arbonne International, Inc. filed for Chapter 11 on January 27, 2010. Arbonne's Chapter 11 Reorganization Plan was confirmed by the U.S. Bankruptcy Court in Wilmington, Delaware on February 22, 2010, and became effective on, March 5, 2010. As of that date, Arbonne International, Inc., along with its parent company, Natural Products Group, Inc., and related U.S. entities have all officially emerged from the Chapter 11 reorganization process.

A few noteworthy points on this list... The only companies considered for this list are U.S.A. based; and if you click on each and every company linked above, what you will not find should be as interesting to you (and as revealing) as what you will find. There are no travel companies, only one technology company (ACN), just three services companies (Pre-Paid Legal, AmeriPlan, and Team National), and 21 health and wellness companies. Even Amway, whose core product line still includes soap, really got started by way of the wellness revolution! Read this book by Paul Zane Pilzer and you'll understand why skincare, nutrition, and weight management products continue to drive the trends in this industry to this day.









muelimishaji2010

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